Our collection of digital brands each represent a unique approach to a major consumer challenge.
Branded holidays help companies engage consumers by creating celebrations tied to their brand, products, or values. From Amazon Prime Day to Air Max Day, these events boost visibility, sales, and loyalty. By making them annual traditions and securing recognition, brands can claim their own moment on the calendar.
Creating a viral holiday isn’t just about a fun theme—it’s about tapping into emotions, leveraging social trends, and encouraging social sharing. National No Bra Day went viral by aligning with breast cancer awareness, proving that the right strategy can amplify reach. Learn key tactics to craft your own viral moment!
